Varieties of Paper In Catalog Printing & Vci Packaging Paper

There are numerous things that are essential to catalog style. The cover page style and the style of your catalog's item pages all play important functions in developing a brochure that will bring in brand-new clients and sales.

Nevertheless none of the important things discussed above are more vital than the kind of paper you will choose to print your brochure on. The "feel" of your brochure is very important to your potential customers. The longer they have your catalog in their hands, the more product they will buy. In this post I will go over some of the numerous paper options you have to print your catalog on.

You need to decide if the cover will be the exact same paper as the rest of your catalog. In the majority of cases the cover will be of heavier weight then the interior pages.

2nd you will need to choose uncoated or coated paper for printing your brochure. Covered paper is for the glossier layouts and uncoated is more economical, however can still show your products well.

So you have 2 things to think about first, "Will it be glossy paper or not?", "Will my cover be the very same weight as the interior pages of my catalog?"

When you have addressed those 2 questions the next choice is what the weight of the paper will be. The majority of brochures opt for 60, 70, or 80 lb. weights. So it would be 60lb uncoated or layered, 70 pound. Uncoated or coated. 80 pound. Paper generally is only chosen for 80 lb. Weight and above. Also, not all paper is measured by weight. Some is determined by thickness or "points".

Now the above is truly over-simplified. There are other types of unique paper you can select from. There is textured paper, photographic paper, and other more costly paper to select from if you are selling a costly or high-end item.

There are likewise other factors to consider when picking the paper your catalog will be printed on. Such as the click here technique of printing you are going to choose.

If you are going to have your brochure printed on a hot-set web press, then you can pick uncoated or layered paper. A cold-set web press can not print on layered paper.

If your printer uses a sheet-fed press then you can pick from any of the high quality papers they have readily available. The very same chooses printers that do digital printing.

It will depend a lot on the printer you choose. You need to learn what type of paper is readily available and you will want read more to see samples of the paper to get a much better concept of which one you want to print your brochure on. Likewise ask your printer to suggest the various kinds of paper they believe will be the very best for your brochure.

Here is a list of some of the types of paper your printer might have readily available for you to choose from or may have the ability to order for you.

Four things figure out the paper food packaging supplies quality of the paper, opacity, brightness, surface, and ppi. (Pounds per inch) Brightness impacts the contrast and brilliance of the paper. If a paper is too nontransparent, your text and images from one page will be seen through onto another page that your customer is attempting to check out.

Ask your printer to offer you with samples or example brochures and a catalog for printing your brochure on the numerous types of paper before you decide. You know what your spending plan is and paper is just one of the expenditures you need to consider.


None of the things discussed above are more important than the type of paper you will choose to print your brochure on. In this post I will go over some of the numerous paper choices you have to print your catalog on.

There is textured paper, photographic paper, and other more costly paper to pick from if you are offering a costly or high-end product.

If you are going to have your catalog printed on a hot-set web press, then you can select uncoated or layered paper. You need to discover out what type of paper is available and you will desire to see samples of the paper to get a better idea of which one you want to print your brochure on.

Leave a Reply

Your email address will not be published. Required fields are marked *